What is the analytics dashboard?
The Analytics Dashboard is a premium feature that gives you data-driven insights into how your badges, activities and pathways are performing. It transforms raw data into visual reports so you can:
See how many badges have been issued, accepted and shared.
Track user engagement with activities and pathways.
Monitor completion rates, skill tag performance, and learning outcomes.
In short: you get a clear view of what’s working and where you might need to adjust your learning and badging strategy.
Note: The Analytics Dashboard is available to providers on the Professional plan and to communities with the Analytics add-on enabled. See our Plans & Pricing page for more details.
Features of the analytics dashboard
Analytics is divided into several key sections, each offering its own set of insights:
1. Overview tab
A high-level summary of how your organisation’s content is performing over time.
You’ll find:
Graphs showing the number of badges, activities, and pathways created over time.
Badge claim rate trends, helping you understand how many issued badges are actually being accepted.
A breakdown of unique recipients for each type of entity (badges, activities, pathways), helping you track reach and growth.
2. Engagement tab
Focused on understanding who is engaging with your content and how. This section is split into multiple tabs:
Badges, Activities and Pathways: provide insights into the learners who are engaging with your content.
Surveys: measures the impact of your badging programme over time. This tab is only available if surveys are enabled for your organisation. See Measuring Impact with Surveys for more.
Members: gives you insights into the learners who have joined your organisation, either by engaging with your content or joining manually.
Each view provides insights into user characteristics such as:
Issuing Method (for badges. How many of your badges were issued by email, in bulk, via activities etc.)
Location (e.g. country, region or city)
Interests (based on tagged topics or skills)
Learning styles
Career Aspirations (e.g. employment status, job title, desired outcome)
Impact (for surveys. A visual representation of the progress made by participants in your pathways)
Demographic Breakdowns (for surveys. Information about the age, sex, ethnic group, disability status, religion and sexual orientation of participants in your pathways)
This data is ideal for tailoring content to your audience and ensuring inclusion.
Reading the survey charts
A few things help you read the Surveys charts:
Count or % of totals: most survey charts have a Count / % of totals toggle. The percentage is worked out per chart: on Surveys Over Time it is a share of everyone invited, started, and submitted; on Hard Outcomes and Distance Travelled it is a share of completed surveys.
Hide a series: click an item in a chart's legend to hide or show it, which helps when you want to compare just two lines.
Average Scores with Distance Travelled: Average Scores shows mean confidence and motivation on a 1 to 6 scale, while Distance Travelled shows how far they moved. Read them together: a large distance with a low average means people improved but started low, while a small distance with a high average means they were already confident.
The five-responder rule: to protect privacy, impact figures are withheld until at least five participants have submitted a Baseline Survey for the pathway, provider or community you are viewing. It is all-or-nothing: below that threshold every outcome, distance travelled and demographic figure reads zero together, and above it they are all shown, including for small groups. The threshold counts submitted Baseline Surveys only, so Completion and Follow-Up responses do not count towards it. If a section is showing zeros, check how many participants have submitted a Baseline Survey, and view the data at provider or community level where a larger cohort may pass the threshold.
For what surveys collect and what each outcome means, see Measuring Impact with Surveys.
3. Content tab
Helps you assess the scope and structure of the badges, activities and pathways in your content library.
Each section provides:
A count of entities by status (Published, Draft, Expired etc.)
A count of entities by type
Tag usage and popularity
Badges that are used on activities and pathways
Survey progress information (Pathways only): Surveys Invited, Surveys Started, and Surveys Submitted for each pathway. Only relevant if surveys are enabled.
This is especially useful for checking coverage, spotting gaps, and evaluating the workload required by different badges or pathways.
4. Impressions tab
Shows how users are finding and sharing your content.
Divided into four areas:
Summary: Top-level engagement data.
Posts: Performance of public activity, pathway, or badge posts.
Shares: What content is being shared and on which platforms (e.g. LinkedIn).
Discoverability: Data from the Navigatr Discover page, showing how visible and engaging your content is in search results.
5. Providers tab (only available for communities)
Demonstrates how each provider within your community is performing on various criteria such as:
Badges claimed, issued and unique recipients
Unique pathway and activity participants
Top level information about your providers such as their location, type, and rating
6. Additional functionality
In addition to the main tabs, the dashboard includes a few extra tools:
Filter by date
Most tabs support date filtering, including custom date ranges, making it easy to track performance across months, terms, or reporting periods. The Impressions tab is the exception: Impressions data is currently shown for all time, regardless of the date selector. On the Providers and Communities tabs the lists are also all-time, so use the Compare Data tool if you need those figures for a specific period.
The dashboard opens on the last 6 months. The date selector offers Last 1 week, 2 weeks, 1 month, 3 months, 6 months, 1 year and 2 years, plus Custom Date for any period in between.
A custom range has three limits: it can span at most 2 years, it cannot start before your provider or community was created, and it cannot end in the future. A range longer than 2 years shows a message asking you to contact support.
One thing to keep in mind when reading the Overview tab: the date range sets how far back the charts go, while the summary figures above them are running totals as at the end of the selected range. On the default 6-month view, ending today, those totals are your current all-time totals, so the range has not reduced them. If you pick a custom range that ends in the past, the summary figures show the totals as they stood on that date.
Compare data
The Compare Data tool allows you to generate flexible comparison tables across badges, activities, pathways, and user engagement. You can compare entities using up to two data points (e.g. status and type, or cost and tag), apply filters (e.g. by badge or creation date), and download the table as a CSV for reporting. This tool is especially helpful for spotting trends, gaps, or standout performers in your offer.
Export to CSV
The Export menu offers several CSV downloads:
Stats History: Time-series snapshots of headline metrics for your organisation.
Stats Snapshots: Latest stats per badge, activity, or pathway.
Content: Your badge, activity, and pathway catalogues.
Assertions: Badge, activity, and pathway assertions (earned badges, attended activities, completed pathways) for the selected date range.
Members: Learners who have engaged with your organisation.
Providers (communities and platform only): Stats for each provider in your community.
Communities (platform only): Stats for each community on the platform.
Assertions exports respect the date selector at the top of the dashboard. Stats and Content exports are all-time.
Print views
Every page of the dashboard can be printed directly, making it simple to share insights with stakeholders.